One year after launching the MyLowe’s Rewards program for homeowners, Lowe’s has updated its existing MVPs Pro Rewards & Partnership Program to become MyLowe’s Pro Rewards™.

According to Lowe’s, the rewards program has been redesigned specifically to meet the needs of small-to-mid-sized business owners and professionals. The free program is intended to save Lowe’s Pros time and money, with earned points that can be redeemed for MyLowe’s Money, member deals and more.

“If you’re a Pro, we want you enrolled in MyLowe’s Pro Rewards program because we’re focused on saving Pros more when they choose Lowe’s first. This is one of the few rewards programs in the industry designed to reward Pros from their first dollar spent – no special volume thresholds to earn and save at Lowe’s,” says Quonta Vance, Lowe’s executive vice president of Pro and Home Services.

The MyLowe’s Pro Rewards mirrors the benefits of their homeowner’s program but comes with added features and functions specifically for professional such as access to merchandise, gift cards to support their business, volume discounts, business tools and more. Customers who shop with their MyLowe’s Pro Rewards Credit Card will also save 5% every day on eligible purchases.

“We talk about saving our Pros time and money in all that we do, and this program is the perfect example of our commitment to do just that,” continues Vance.

 MyLowe’s Pro Rewards is a three-tiered program (Gold Pro, Platinum Pro, Titanium Pro) with additional benefits unlocked at each status level. New members start at Gold Pro status and increase in status as they shop.

“We’re building a loyalty ecosystem that’s designed with our customers at the center – we want ALL of our members, no matter DIY or Pro, to know that when they choose Lowe’s first, they get more,” says Jen Wilson, Lowe’s senior vice president, chief marketing officer. “The value we’re offering customers is exciting and we want to build off this core value proposition with even more personalized offers and programming to show just how special our members are to us.”

For more information, you can visit MyLowe’s Pro Rewards Program.

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