Enhanced mobile experience, faster applications and improved financing tools help builders move projects forward and close more deals.

As the outdoor living financing leader since 1979, Lyon Financial has partnered with pool builders and home improvement specialists to help them sell more projects and move customers forward with confidence. The company is now introducing a newly redesigned website built as a sales tool for builders, improving how today’s customers research, evaluate and apply for financing.

The updated platform improves the customer experience in ways that directly impact sales, making it easier for homeowners to understand payments, explore options, and complete applications quickly, especially on mobile devices. The result is fewer drop-offs, faster decisions, and more projects moving forward.

“Our focus was simple,” says Carla Barrera, director of business development, marketing and advertising at Lyon Financial. “Make financing easier for the customer so it becomes easier for the builder to close.”

To provide your customers with the financing answers they need, get in contact here.

Built for how builders sell today

Today’s customers expect speed, clarity, and a mobile-first experience. The new Lyon website delivers exactly that, helping builders remove friction and keep deals moving.

Key enhancements include:

• Faster, mobile-friendly applications
  A streamlined mobile experience with a progress bar and save-and-continue keeps customers engaged, reducing drop-offs and helping builders move projects forward
• Loan calculator on every page
  Payments stay visible, making it easier to shift the conversation from price to monthly affordability
• Builder Portal access from the homepage
  Faster logins provide real-time visibility into project status and next steps
• Personalized Lyon application links
  A modern, shareable link that drives applications while co-branding builders with a trusted industry leader
• Clear, expanded financing information
  Clear breakdowns of loan options, the financing process, and Lyon’s advantages help customers move forward with confidence and fewer questions

“Today’s customers move forward when they understand the monthly payment, not just the total project cost,” says Barrera. “This isn’t just a new website; it’s a sales tool for builders. It helps them introduce financing earlier, keep customers engaged and ultimately sell larger projects with fewer delays. When the process is simple and payments are clear, decisions happen faster.”

Since 1979, Lyon Financial has helped builders sell more projects with financing purpose-built for pool and outdoor living. With 15,000+ contractor partners and 800,000+ customers served nationwide, Lyon processed $1b in loan requests in Q1 2026 alone.

To explore the new website and builder tools, visit lyonfinancial.net.