in-lite is on a mission to demonstrate that lighting belongs in every outdoor space, offering landscape professionals both the products and partnership to make it happen.

The outdoor lighting brand, celebrating 25 years in business, believes that gardens can have a second life after dark. According to Michelle Vilera, North America brand lead for in-lite, this day-to-night transition represents a significant professional opportunity.

“Transforming outdoor spaces with the magic of light is our mission,” says Vilera, “but another significant focus is on partnering with the contractor to bring that vision to life.”

The company’s low-voltage (12V) system requires no electrician’s license for installation, while its patented EASY-LOCK quick-connection system eliminates cable splicing. “Usually, contractors cut cable, splice wires and handle wire nuts,” Vilera notes. “We remove all of that. Time is money.”

Beyond products, in-lite offers contractor support through the “in-lite Academy”—free online courses and webinars—plus complimentary 2D and 3D lighting design services. “We have found that 2D and 3D lighting designs are a fantastic sales tool for the contractor to ensure that they actually sell the outdoor lighting pitch to the homeowner,” Vilera explains.

The company also tracks market trends, including smart technology integration via its proprietary app and products like the new BREEZE path light featuring patented “BREATHE” technology. “It uses a new type of LED that dims up and down on its own. So, it looks like the light itself is breathing—like fireflies,” Vilera describes.

“Contractors who buy in-lite products are signing up for a partner. They’re not just buying a product,” she stresses. “We want to create success stories for people.”

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